> ## Knowledge Base Index > Fetch the complete knowledge base index at: https://help.icommkt.com/sitemap.xml > Use this file to discover available pages before exploring further. > Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash). # General Guide to the Notification Hub in Icomm # Notification Hub by Icomm The Icomm Notification Hub is a comprehensive tool that integrates with the entire ecosystem to enhance customer experience. This advanced hub consists of five key sections: **Web Notifications**, **Web Actions**, **Showcases**, **Carousels**, **Social Networks**, and **Administration**. In this guide, we will explore each section and its main functions. ## Accessing the Notification Hub To start using the Notification Hub, log in to your account and access the **Notification Hub** module. Upon entering, you will find the general panel providing access to various available tools. ![Notification Hub Panel](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/acceso-hub-ingles_1o7ki2g.jpg) On the left panel, you will find the menu containing the six main sections of the Hub: **Web Notifications**, **Web Actions**, **Showcases**, **Carousels**, **Social Networks**, and **Administration**. On the right side, you can observe the [General Results Panel of the Notification Hub](/es/article/guia-de-resultados-generales-del-hub-de-notificaciones-en-icomm-1khxy2d/). ## Web Notifications ### [Opt-in Pop-up](/en-us/article/how-to-configure-the-optin-in-hub-fecnlv/) Convert your customers into subscribers by displaying subscription pop-ups on their devices. Communicate important messages without the need for an additional application. Examples of subscription pop-ups are shown below: ![Subscription Pop-up Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/optin-47_p7bvi6.jpg) ### [Push Notifications](/en-us/article/web-push-notifications-guide-in-hub-1ilvezc/) Keep your customers informed by sending push notifications directly to their mobile devices and computers, even without an application. An example is shown below: ![Push Notification Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/cafe-martinez-notificacion-pus_1sw53sk.jpg) ### [Retargeting](/en-us/article/how-to-activate-retargeting-notification-in-hub-ev6asu/) Automatically recall products viewed by your customers, displaying them on their device screens. ![Retargeting Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/retargentingrex_1mcbx6.jpg) ### [Winback](/en-us/article/how-to-activate-winback-in-hub-13m8dmr/) Use automatic notifications to recover users who have not returned to your website. Schedule messages to invite former users to browse the site. ![User Recovery Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/recupero-de-usuarios-na_1pfj4wm.png) ## Web Actions ### [Banners](/en-us/article/how-to-create-banners-in-hub-5smym6/) Invite users to take specific actions, such as promoting products or viewing new releases, through attractive banners. ![Banners Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/bannerejemplo-rotunda_ap8jv7.png) ### [Exit Pop-up](/en-us/article/how-to-activate-exit-popups-in-hub-8mr0e8/) Show a pop-up just as your customer tries to leave the site, giving them a last chance to retain them. ![Exit Pop-up Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/exitpopupercotiresec_mb9zr4.jpeg) ### [Chat Bubbles](/en-us/article/how-to-activate-chat-bubbles-in-hub-1h4byg4/) Offer your customers the option to contact through WhatsApp and Messenger buttons directly on your site. ## Showcases ### [Popular items](/en-us/article/how-to-activate-popular-items-showcase-in-hub-1voralg/) Display a list of the most popular products on your site, leveraging the purchasing trend of other users. ![Most Popular Products Showcase](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/mas-populares-cafe-martinez2_jrmcno.png) ### B[rowsing History](/en-us/article/how-to-activate-browsing-history-in-hub-2m7617/) View the last 10 products a customer has viewed on your site through the Navigation History. ![Navigation History Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/historialercotiresec_1lijsry.jpeg) ### [Last Viewed](/en-us/article/how-to-activate-last-viwed-popup-in-hub-1k59l0g/) Display the last 2 products a customer visited, reminding them of their previous choices. ![Last Viewed Popup Example](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/popupultimosvistosercotiresec_x735ci.jpeg) ## Carousels The carousels module introduces three embedded devices on your website to improve its visual layout, regardless of consumer action. ### [Recommendations](/en-us/article/recommendation-carousel-in-notifications-hub-fu2068/) This carousel uses machine learning to offer products likely to be purchased by each consumer, similar to Amazon's recommendation engine. ![Recommended Products Carousel](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/3_qymllo.jpg) ### [Browsing History](/en-us/article/browsing-history-carousel-in-notifications-hub-pt9ir/) Facilitate your customers' access to interesting products by attractively showing those they have already visited. ![Navigation History Carousel](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/6_1qbbbsf.jpg) ### [Popular Items](/en-us/article/popular-items-carousel-in-notification-hub-qrfxwq/) Directly showcase the best-selling products of your site on the homepage, boosting your sales. ## Social Networks ### [Linkpage](/en-us/article/how-to-create-linkpage-in-hub-lxuhdx/) Create your own page with various links in a single link. Communicate different promotions, launches, messages, and more. ![](https://storage.crisp.chat/users/helpdesk/website/e4b41ef8ae96c800/ejemplo-linkpage_1r3li5z.jpg) --- **Important Note:** To configure the Notification Hub service, it is necessary to incorporate the provided script on all pages of the site. If you do not have the script, you can request it at