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Omnichannel integration: What encoding should I use for the files to be sent?

When it comes to omnichannel integration, one of the crucial technical aspects to consider is the encoding of the files that are sent through the platform. The proper choice of encoding is essential to ensure that data is transmitted correctly.

In omnichannel integration, the two most common encodings are ANSI and UTF-8, and the selection between them will depend on the type of content you want to send and the compatibility with the different communication channels.

1. ANSI (American National Standards Institute):



ANSI encoding, also known as Windows-1252 in the context of Windows operating systems, is widely used in Latin-based environments. It is the default encoding on many Windows systems and has become common in emails and older web pages.

Although ANSI is suitable for Latin characters and some special characters used in European languages, it has limitations when representing other non-Latin character sets. This can result in character display issues in Asian, Arabic, or other complex scripts.

2. UTF-8 (Unicode Transformation Format - 8 bits):



UTF-8 is a more modern encoding that is widely used, especially in multilingual web applications and communication platforms. One of its main advantages is that it is capable of representing all the characters of the Unicode standard, which includes practically all the writing systems used in the world. Therefore, it is ideal for multilingual and character-enriched content.

By being compatible with the Unicode standard, UTF-8 ensures that data is represented correctly on all devices and platforms, regardless of language or geographic location. This ability to adapt to different languages ​​and cultures makes it a highly recommended choice for most omnichannel integrations.

Keep the encoding in the 4 files that are sent:



It is essential to maintain consistency in the encoding used in the files that are sent for omnichannel integration. If different encodings are used in the files, the data may be displayed incorrectly or even important information may be lost when moving from one channel to another.

For example, if we send an email with UTF-8 content, but the attachments use ANSI encoding, the non-Latin characters are likely to be displayed incorrectly or unreadable to recipients. This will negatively affect the quality of communication and the end user experience.

It is recommended to configure a specific encoding, preferably UTF-8, in all files that are generated and sent. Also, when importing databases or external files, the original encoding must be checked and necessary conversions performed to maintain consistency.

Consult our article: Omnichannel Integration Guide

Updated on: 08/15/2023

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